The leaves are changing, the air is crisp, and it is time for Airbnb investors and hosts to make seasonal adjustments. Read on for our best Airbnb practices in the fall.
Change of Season = Change Your Pricing
In many areas, fall months are strong booking months due to leaf peepers and the holidays. Make sure your weekend pricing is set significantly higher than your weekday rates. To stay fully occupied mid-week you may need to lower nightly prices. We recommend using an automated pricing tool, such as PriceLabs, and then tweaking prices once a week to maintain a full calendar. Be aware that in many markets winter will trigger another need to change your pricing.
Update Your Area Recommendations for the Season
If your Airbnb investment property is in an area that experiences fall, now is the time to update your guest messaging. Share a list of your favorite autumn activities in your area. Are there hay rides, pumpkin patches, festivals, hiking paths, or orchards near your listing? Are there restaurants or bakeries with fall fare? These are all things guests love to know about. By sharing your local knowledge you enable your guest to have the best possible visit to your Airbnb, and improve your chances for a 5-star review.
Add Cooler Weather Micro Amenities
Autumn temperatures make micro amenities like cozy couch blankets, candles, and an assortment of teas and cocoas an easy way to surprise and delight your guests. A fall wreath or doormat is another simple way to update your property for the season. It is also smart to consider adding a firepit or fire table to your propery if space and budget allow. Guests particularly enjoy outdoor amenities that they may not have in their apartments or homes and will pay more to book places that offer them - so if you add an amenity be sure to update your listing so guests are aware!
Expert Tips: Be sure that your gas fireplace and heater are serviced and ready for guests to use. If you have a wood-burning fireplace have your chimney cleaned for guest safety. Fall is also the right time to schedule pest control visits to ensure that guests are the only residents in your space. These preventative practices help you avoid grumpy messages and negative reviews as the season changes and temperatures drop.
Looking for more tangible advice and ideas to maximize the revenue potential of your Airbnb investment? Check out the Host Coach book - it details all the things we have learned as Superhosts of 9 properties and coaches of hundreds of clients!